2023-2024 Catalog 
  
    Feb 29, 2024  
2023-2024 Catalog
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BUS-202 International Marketing


3 Credit(s)
3 Lecture Hour(s)
This course introduces the student to the global marketing environment and to the diverse factors which shape it. Topics of discussion include product, pricing, promotion, and distribution decisions as they relate to the international marketplace for goods and services.

Prerequisite(s): BUS-101 


Syllabus for this course




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